Rodale’s General Store, founded in 2012, is a different kind of general store located in a converted garage in Emmaus, Pennsylvania. It’s a place for people to experience the Rodale mission in an inviting, and creative environment. We offer Rodale books and magazines at discounted prices, Rodale branded merchandise along with organic, artisanal and unique products. We also host a seasonal organic farmer’s market and offer floral design services along with occasional book author signings, guest speakers, craft and gardening workshops.

Featured Articles


Books, food, flowers and more at Rodale’s General Store (The Morning Call, 12/22/2012)

Rodale’s General Store Open For Business (Patch, 12/20/2012)

Rodale family turns old landscaping building into gift shop (LVB, 12/21/2012)